Another reason to hire a writer and fact-checker for your AI and avoid embarrassment like this, this, this, or this. Vectara analyzed major language models, testing the accuracy on 1,000 texts and released the results. This evaluates how often an LLM introduces hallucinations when summarizing a document. Updated 11/1/23 Model Accuracy Hallucination Rate Answer Rate
Google has revised its privacy policy, explicitly stating its stance on using all online content for training its AI models. The increasing popularity and utilization of generative AI models have raised complex questions concerning copyright, content ownership, and artistic freedom. With its recent update, Google is set to contribute to this ongoing controversy. Google’s privacy
New advancements in AI-based search, including voice search, are fundamentally changing the way people interact with brands. Research from Yext Inc and Vanson Bourne shows marketers are struggling to evolve quickly enough for this new reality: only 8% of marketers believe their organization’s brand management strategy is completely effective to manage emerging technology and changing
Today’s consumers are spending more time than ever on personal devices and are invested in their voice assistants, which have quickly become an integral part of our everyday lives. “The voice technology category is evolving rapidly and will affect the digital marketing landscape in a similar way that mobile devices and smartphones did a decade
Amazon is apparently beta-testing a new advertising strategy that leverages its logistics and delivery expertise with its massive treasure trove of consumer data. A report in Axios says Amazon has teamed up with advertisers Maybelline and Folgers to send free samples to users with a predilection for purchasing their products. Analyzing data using AI, Amazon