writing – Stronger Content

Writing Better Titles Without Using Clickbait Tactics

Jul 11, 2023pauldughiAdvertising, Content MarketingAdvertising, content marketing, marketing, writing

Catchy, provocative headlines are the key to driving traffic and clicks online. But going overboard with hype and exaggeration can backfire, damaging your credibility and turning off readers. Here are some tips for writing strong headlines that attract attention without resorting to cheap clickbait tricks. Focus on Providing Real Value The best headlines make a

My Top 10+ Tools for Online Content Writing

Every once in a while someone ask me what tools I use to write on my website. I’m using WordPress like just about everyone else. WordPress powers 34% of all websites worldwide in 2019 and accounts for 60% of Content Management Systems in use. One other thing I use is HubSpot to handle my workflow and keep track of