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Beyond Backlinks: E.E.A.T. – Your Guide to Authority in 2024 SEO

Dec 21, 2023pauldughiBusiness, Google, Searchdigital marketing, E-E-A-T, Google, links, marketing, seo

The SEO landscape is constantly shifting, and keeping up with the latest trends can feel like chasing a moving target. While backlinks remain a crucial ranking factor, Google’s algorithms are increasingly prioritizing content from credible sources and established authors. This is where the concept of E.A.T. (Expertise, Authoritativeness, and Trustworthiness) takes center stage. But for

New EU Copyright Rules Could Be a Major Disruptor for Google, YouTube, et al

New copyright rules have been voted in by the European Parliament that could be a major disruptor for Google, YouTube, and other digital platforms. Musicians and content creators have pushed for the legislation. Others argue that it destroys user-generated content. Here are the two clauses that are generating the attention: Article 11 requires search engines