More than 1,000 Advertisers Have Now Joined the Facebook Boycott

More than a thousand advertisers have now stopped spending on Facebook.  Those behind the efforts say Facebook hasn’t made a commitment to changing anything. Jonathon Greenblatt with the Anti-Defamation League, along with leaders of other civil rights groups (NAACP, Color of Change, Free Press), organized the Stop Hate for Profit campaign to hold Facebook accountable. 

More than 200 Advertisers Join Facebook Ad Boycott

Facebook’s facing a revolt among advertisers.  Where will it end up and will it have a real impact? The campaign is asking businesses to stop advertising on Facebook in July to send a message. “We are asking all businesses to stand in solidarity with our most deeply held American values of freedom, equality and justice

Splitting the Digital Pie: An Open Letter to the AdTech

BPA Worldwide is a not-for-profit organization that provides independent audits of audience claims for media publishers and media buyers.  Today, they’re taking on the programmatic ad tech establishment along with a number of partner companies. The group is writing an open letter to the digital advertising agencies and asking for reform when it comes to

IAB: TV Ads Are Still the Best for Generating Awareness

When the TVB (Television Bureau of Advertising) puts out a study that says TV ads are the best marketing solution for businesses, some critics say the results are skewed because it’s a TV-focused organization. If that happens in the future, you can now point to the survey done by the IAB (Interactive Advertising Bureau).  They